COURSE AIMS
Turning foot traffic into sales is a challenge for any organisations. People are constantly on the lookout for bargains and with many organisations offering similar products and services, there is plenty of competition out there. Where products and prices are similar, there is one main differentiator – the person selling. This workshop looks at the skills and approaches required to get sales, ensuring the customer buys the person selling and in turn what they are selling.
By the end of the session, attendees will:
- Understand the importance of the sales person
- Be able to set clear sales objectives
- Understand how to establish customer needs and wants in order to match the product or service
- Understand the decision making process
- Develop effective communication skills
- Know how to avoid/overcome objections
- Be able to effectively close the sale
COURSE CONTENT
- Skills and behaviours of an effective sales person
- Difference between needs and wants
- Questioning to understand needs
- Positioning and matching products and services
- How people make decisions to buy
- Avoiding/Overcoming Objections
COURSE BENEFITS
- Increase sales levels
- Secure more appointments
- Use effective questioning techniques
- Close more sales
WHO SHOULD ATTEND
Newly appointed sales people and those with some experience who are in need of a fresh approach.
INTERESTED
Open workshop 1 Day £199 + VAT per person includes lunch and delegate workbook
This course can also be delivered specifically for your organisation tailored to meet your training needs, for more information please contact us